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South Place Hotel

D&D London

Straddling London’s fast-moving business district and the ultra-cool East End, South Place Hotel’s identity is grounded with a bold and geographically-led logo. The brand experience is complemented by beautiful hand-drawn illustrations and witty copywriting.

We created separate identities for the hotel’s two restaurants: 3 South Place, an informal, 24-hour dining space, and Angler, a fine-dining fish restaurant.